Monday, December 29, 2008
I get a lot of questions about the appropriate number of pages for a book, and my answer is that we strongly recommend a minimum of 70 pages, but most books tend to be around 150 pages.

I should probably first start out with a quick reminder that when we talk about pages, we mean the same thing as sides.  We count pages the way you would number pages in a book, so a book with a 150 pages, is the same as a 150 sides, or 75 double page spreads.

We have a two main reasons we recommend the larger page counts; first, the bigger the book the better they feel, and second, we want to encourage everyone to design more simply, to focus less on fitting your images to a 30 page layout, and focus more on a layout fits your images.

We designed the Couture Books to look and feel like the style of the fine art photography books you'd purchase of your favorite artist at the bookstore or museum store.   These books generally have a lot of images and a lot of pages.   We want your clients to be able to keep your book on their coffee table, next to their other art books, so it needs to have that heft.

Also with those fine art books, they tend to have a very simple layout, usually just a single image per page, and many times a full bleed image spanning the two pages.  When we do custom designed books, we generally average around 3/4 of an image a page, so with that 150 page book, we would on average have about 113 images.  This makes the design process much easier than if you were trying to pop those 113 images into a 60 page flush mount album, and I think the end result is much more flattering for your images.

With this in mind, I thought it would be helpful to show the sizes of the books with different page counts and compare them to a couple of fine art books so that you can get a better idea of the sizing.



I grabbed five books with a nice range of page counts from 40 pages all the way up to 300 pages.   The books shown here from top to bottom are: Italian Roma, French Paris, NY East Hampton's (without the slipcase), Earth Greenland, and French Bordeaux.  The size of the book is also dependent on the paper types.  Certain paper types have more weight than others, hence a book with a heavier weight paper will make that book larger, and give it more weight with less pages.  If you haven't ordered your paper sample set, check out the blog posting below with more info on getting your own set.

This is a close up of the Roma with 30 pages.

It's not the largest of books, but with the thicker Cream Felt paper, it does give it a bit more weight than it would have with the Coated Matte paper.

The Paris book has 100 pages.

Even with the slightly thinner paper weight of the Coated Matte paper, at 100 pages, it's larger than the Roma, and is a great size book.

The next one is the East Hampton's book, also printed on the Coated Matte paper but with 150 pages.

I think this size and larger is the sweet spot for the books.  These feel like a robust book, and could sit on your coffee table next to all of your other books.

The Greenland book below has 200 pages, but is almost as thick as the larger page count Bordeaux at the bottom.

The Greenland book is printed on the 100% recycled paper by default, which is one of our thickest paper stocks.  The recycled paper has a softer finish, so it doesn't have quite the same pop as the Coated Matte paper, but the thickness of it is really nice.

Lastly, the 300 page Bordeaux.

This is as many pages as you can have in a book.  It's a very substantial, and is larger than any of the fine art photo books I have at home with the exception of the "Annie Leibovitz: A Photographers Life".

Just to give you an idea of the book sizes compared to a couple of books from the bookstore, I took a comparison shot for you.   At the bottom is the giant Annie Leibovitz book, at the top is a normal size photography book, and the Bordeaux and NY books, at 300 and 150 pages respectively, are in between.


Hope that helps to give you a better idea of the width of the books in comparison to page counts, and please let us know if you have any questions.
posted on Monday, December 29, 2008 12:57:33 PM (US Mountain Standard Time, UTC-07:00)  #    Comments [0]
 Monday, December 22, 2008
I'm fortunate enough that I get to see a ton of amazing books every month.  With that in mind, I thought we'd add a new feature to our blog today: the Book of the Month.  With the Book of the Month, I can start to share some of these highlights that I spot, give you a little background about the book and the photographer/designer, and hopefully inspire all of us to keep creating amazing works of art. 

To kick things off, I'm excited to show you a really cool book created by Maria Mayer over at Threestone Books:
www.ThreestoneBooks.com .   This was a special project for a client of hers, highlighting their trip to India.  



It was bound in the East Hampton's book style, with the full wrap around printed cover image, and a linen slipcase with images.  The design inside is very clean, and focuses on the images, just like a fine art monograph.

Here's a link to the inside of the book: India Book



The images are so bright and colorful (I would love to go to India just to shoot, even for just one day), and I thought the design was a really great way to show off all of those amazing travel images, as well as provide info about each image on the corresponding page. 

Thanks Maria for letting us share your book with everyone!!
posted on Monday, December 22, 2008 9:13:10 AM (US Mountain Standard Time, UTC-07:00)  #    Comments [0]
 Thursday, October 16, 2008
We're heading out to New York next week to attend the PhotoPlus Expo (www.photoplusexpo.com).  We've also been invited to show and talk about our books on the evening of the 24th at the Apple store on Fifth Avenue!

Check out this amazing store:



If you're going to be in New York next week, make sure you come by and say hello.   We're going to be at the store from 7:00 to 9:00PM, and will then be at the PhotoPlus trade show the rest of the week. 

If you can't make it to the Apple store, but still want to check out the books in person, please give us a buzz at support@couturebook.com and we'll be happy to setup a meeting time.

Can't wait to see everyone in New York!!
posted on Thursday, October 16, 2008 1:45:46 PM (US Mountain Standard Time, UTC-07:00)  #    Comments [1]
 Friday, October 10, 2008
Several of our book styles have printed covers, covers that either have an image on the front, or wrap around the entire cover of the book.  With these different styles, especially the ones that wrap around the spine of the book, you'll need a template to properly layout your cover designs.  

We've created the cover templates for all of our printed cover books, in all of the sizes and page counts.  Just download the appropriate zip file for the book style you are working on, and the cover you need should be there.

New York SoHo: SoHo Covers
New York East Hamptons: East Hamptons Covers

German Munich: Munich Covers
German Berlin: Berlin Covers

When you are designing the cover, please keep in mind that the spine widths can change slightly with different paper types and page counts.   Also, on the templates, the edge area that is marked off is the edge wrap.  This is the area that is wrapped around the side/edges of the cover, so you'll want your image to go all the way to the edge of the template. 

After you design the layout in Photoshop, flatten it and save it as a Jpeg.   Then just upload the finished Jpeg as your cover image for that project. 

Please let us know if you have any questions.

-Team Couture

posted on Friday, October 10, 2008 9:23:34 AM (US Mountain Standard Time, UTC-07:00)  #    Comments [0]
 Wednesday, October 08, 2008
I'm not sure if you made it to the Photokina (http://www.photokina-cologne.com/) this year in Germany, but if you had, you would been able to see our European kick-off.

Since my Spanish is very rusty and I don't speak German, nor French, nor the myriad of other languages spoken in Europe, we've teamed up with Keepsakes in Germany (www.keepsakes.de) to be able to bring better support and faster service to our European customers.

Check out the cool booth Keepsakes put together to show off the books:



Speaking of photography shows, we're also planning on being at the PhotoPlus Expo in New York in a couple weeks (23rd - 25th of October).  We won't have a booth at the tradeshow, but if you're going to be in town and want to check out the books, give me a buzz to setup a meeting time: support@couturebook.com or 877.472.1710

Hope to see you there!!
posted on Wednesday, October 08, 2008 3:30:50 PM (US Mountain Standard Time, UTC-07:00)  #    Comments [0]
I can't believe how fast this year has gone by, and already the holiday deadlines are nearing!

Here's our deadlines for holiday ordering:
-November 14th for the Spanish Madrid, all of the Italian books, and all of the Swiss books
-November 21 for everything else

If you have your order in by that day, we will guarantee that your book will arrive in time for Christmas.  If not, we'll still try our best, but we won't be able to guarantee it'll arrive in time.  

Let us know if you have any questions, and Happy Holidays!!

posted on Wednesday, October 08, 2008 2:15:13 PM (US Mountain Standard Time, UTC-07:00)  #    Comments [0]
 Friday, October 03, 2008
Over the last month and a half, we have been on the Free to Succeed Tour with David Jay and Adobe:  htttp://www.freetosucceedtour.com.   It was a fun tour, and was so nice to get to visit with so many great folks from all over.  

We kicked off the tour with the introduction of several new book collections, including the new Earth collection, the worlds first 100% recycled fine art book.  We were also happy to announce our new Adobe LightRoom plug-in.  Check out the posts below for more info on the Plug-in and to see more info on all of our collections, feel free to download our new catalog: http://www.couturebook.com/pdfs/CoutureBookCollections.pdf

I just wanted to thank everyone that came out and saw us on tour!  Everyone was so friendly and made all of us feel at home in every city.   If you did miss the tour, you can bring DJ into your home via DVD: http://freetosucceedtour.com/#/dvd/

We'll also be popping up at several local photographer meetings and PhotoPlus expo later this month.  Hope to see you soon, and keep you eyes on the blog for more info!!
posted on Friday, October 03, 2008 7:13:09 PM (US Mountain Standard Time, UTC-07:00)  #    Comments [0]
 Wednesday, July 23, 2008
Several of our books include stamping of text by default, and you can also request stamping on any of the other books as well.   When you choose a book with stamping, please make sure you include following information in the notes section of that order:

Silver Stamping on Bordeaux book
  1. Location on book - Where on the book you'd like the stamping: front cover, inside front cover, back cover, etc
  2. Position on page - Where on the page you'd like the stamping: upper center, lower right, dead center, etc
  3. Font - Please download this file to see your font options: Stamping FONTS.doc (60.5 KB)
  4. Color - Black, silver, gold, blind (no color, just stamping), or smoke (clear)
  5. Text - this should be the exact text you need
If you are ordering a book that does not include stamping, or you want to add in additional lines of stamping, it's only $20.00 a line.

We can also have custom stamps made up for your books, either a custom logo that can be stamped on the inside of the book, or a custom stamp for your customers.   There is a custom charge to have the logo made up (most logos are around $95.00), and once you pay the one time charge, it's again only $20.00 for each additional stamp.

Custom blind stamping on cover of slipcase

For the custom stamping, we need to have your file sent to us as a B&W Illustrator file, or a B&W Jpeg sized at exactly the size you need it at 600 dpi.

If you have any questions on the stamping or preparing your file for a custom stamping, please don't hesitate to let us know.

-Team COUTURE BOOK

posted on Wednesday, July 23, 2008 12:12:28 PM (US Mountain Standard Time, UTC-07:00)  #    Comments [0]
 Monday, July 14, 2008

UPDATE: As of January 2009 the Earth Collection is now available to all COUTURE BOOK customers!

Adobe Lightroom is no longer required to place your order.

It is finally here!! The worlds first "Green" photo book!!

Available exclusively from COUTURE BOOK and through Adobe LIGHTROOM! In conjunction with Adobe's support, we are launching the Earth Collection exclusively to owners of Adobe Lightroom software. These books will be available via export of images using our free Lightroom Plugin, available for download on the Adobe Lightroom Exchange. So if you want an Earth Collection book, then you've got to have or you need to get Lightroom. If you don't have Lightroom yet, why not? It rocks! And with our new plugin, managing your workflow has never been easier!


Please see this post on how to download, install, and use the Lightroom Export Plugin for COUTURE BOOK.

Our much anticipated line of books feature:

100% Post-Consumer recycled paper,
Environmentally sensitive cover materials like hemp, recycled kraft paper, and lotka paper
Green E-Certified Windpower and Carbon-Neutral,
5% of the proceeds going to replanting and reforesting and purchasing offsetting carbon credits.

Be a Part. Make a Difference. You can feel good when you purchase a book from our Earth Collection that you are making a difference for our planet.

Producing 1000 Earth Collection books will generate environmental benefits equivalent to:

Not driving 7070 miles in an average automobile

12562 lbs. net greenhouse gases prevented

96,152,000 BTUs of energy not consumed

6830 lbs. of solid waste not generated

135.74 trees preserved for the future

57,661 gallons of wastewater flow saved

391.97 lbs. of waterborne waste not generated

*Source: Mohawk Environmental Calculator available at www.Mohawkpaper.com. Conversions are provided by the EDF (Environmental Defense Fund) and/or the U.S. EPA.

HOW TO ORDER:

1.) If you don't have Lightroom already, get it here!
2.) Download our free plugin here.
3.) Export your images directly from Lightroom to COUTURE BOOK. Cool! Watch this short video on how to use the plugin. (Only projects you create and images uploaded from the plugin will allow you to purchase an Earth Collection book.)
4.) Your images will appear in your project as if you had uploaded them through our website.

We thank Adobe for their support of the Earth Collection and for their role in making our Summer Tour a great success!

Be a Part of a New Dance!

Be sure to not miss our "Be a Part of a New Dance" video below... Phyllis and Rodrigo (co-founders) are in it briefly, and Rodrigo works it!

posted on Monday, July 14, 2008 3:14:51 PM (US Mountain Standard Time, UTC-07:00)  #    Comments [2]
We're really excited about our new release of our Plug-in for Adobe's Lightroom, so we thought we'd make a little video demo of how it works.

After you have downloaded and installed the Plug-In (for more info on installation, check out: ), this demo will show you how to use the plug in to export your images to your COUTURE BOOK account directly from your edited Lightroom library.



Here's everything in a nutshell:

   1. Install Plug-in
   2. Open the images in Lightroom that you want to export
   3. Click on the export button on the bottom right
   4. Change the option from Export to Disk to Export to COUTURE BOOK
   5. Make sure your Jpeg export settings are set to 100%
   6. Pick the project you want to upload to, or type in the name of a new project
   7. Hit the Export button to start the export



This will send all of your corrected images automatically to your COUTURE BOOK account.  Once it's completed, it will open a browser window to the login page, and you can continue with your book order.

posted on Monday, July 14, 2008 2:35:39 PM (US Mountain Standard Time, UTC-07:00)  #    Comments [0]

Step 1: Download

A plugin consists of a folder worth of files, with the folder having a name that ends with “.lrplugin”.
Installing a plugin involves simply moving the plugin folder to a place where Lightroom will find it, then restarting Lightroom.

Upon downloading, you'll want to unzip to create the plugin folder, then move that folder to the proper spot as described below.

Step 2: Installation

(The following applies to Lightroom 1.4 only. Lightroom 2.0 has different instructions. Skip to the bottom to see those.)

Installing on a Mac
You can simply click on it in Finder, and it will install for you. Cool.
To install either one manually, move the plugin folder to

/Library/Application Support/Adobe/Lightroom/Modules/
to install for all users, or for just yourself, to the folder of the same name under your home:
~/Library/Application Support/Adobe/Lightroom/Modules/
In either case you'll have to create the Modules folder within the Lightroom folder if it's not already there.

Installing on Windows XP
Move the plugin folder to this folder:

\Documents and Settings\username\Application Data\Adobe\Lightroom\Modules\
where username is your Windows username. Note that you may have to visit the Folder Options dialog to allow the normally-hidden Application Data folder to be seen.

You must create the Modules folder within the Lightroom folder if it's not already there.

As an example, on my XP system, the “COUTUREBOOK.lrplugin” folder ends up as:

C:\Documents and Settings\rodrigo\Application Data\Adobe\Lightroom\Modules\COUTUREBOOK.lrplugin

Installing on a Windows Vista
Move the plugin folder to this folder:

\Users\username\AppData\Roaming\Adobe\Lightroom\Modules\
Here, too, you'll have to create the Modules folder within the Lightroom folder if it's not already there.

Testing the Install
Restart Lightroom, select an image, then bring up the export dialog. Clicking in the top area of the export dialog should then bring up the newly-installed plugin in the list.

Uninstalling
You can uninstall or disable a plugin in a number of ways:
Delete the plugin folder, or move it to where Lightroom won't find it
Rename the plugin folder, for example, to “flickr.lrdevplugin-disabled”
Rename the “Info.lua” file inside the plugin folder (all plugins have an “Info.lua” file), e.g. to “Info.lua-disabled”

Lightroom 2.0 Installation

In Lightroom 2.0, navigate to File > Plugin Manager to bring up the plugin-manager dialog, click on the [Add] button in the lower-left, and navigate to wherever you've placed the “.lrplugin” folder for the plugin you'd like to install.

posted on Monday, July 14, 2008 12:58:28 PM (US Mountain Standard Time, UTC-07:00)  #    Comments [0]